Tuesday, May 20, 2008
Getting your book in to the hands of your readers
Hello and welcome!!
For those of you who don't know me, my name is Tiffany Colter and I have a marketing blog at www.WritingCareerCoach.com. I am honored that the Writer's Rest team has invited me to share some marketing tips with you each Tuesday.
I'm not sure how many of you have followed from my blog and how many of you are meeting me for the first time so I hope some of you will introduce yourselves in the comments.
Today we're going to start out by talking a little bit about what marketing is and is not.
Many writers cringe when they hear the word "Marketing". We are authors. We are artists. We don't want to commercialize!!!
Well, without marketing our hourse laboring at a computer and bleeding on the page will have been for nothing. So throw away your previous ideas about marketing. It is NOT a bad thing. In fact, I enjoy many aspects of marketing my writing [one of them I'm doing right now!!] Simply put, marketing is getting your work in to the hands of your readers. So think about who your readers are and how best to communicate with them.
That is marketing!!
Now let me tell you what marketing is NOT. Marketing is NOT hardselling, brow beating or cold calling!! I, like many other shy people, have major phone fear. I cannot talk to a person I don't know on the phone. It simply terrifies me. So if you're the same way then rest assured-we'll talk about other ways to reach our readers.
So to begin marketing start to think about who your reader is, what they like to do and where they are.
Then we'll talk about it more next Tuesday!!
I hope you will all introduce yourselves and next week I'll share a bit more about me and some more ways you can build your writing business.
I have to go now, I have relaxing to do.
Your coach for the Journey, Tiffany Colter
Tiffany Colter can be seen weekdays at www.WritingCareerCoach.com on her blog. If you'd like to know more about her or her products for writers you can visit the same website.